Banner image of a forest symbolizing sustainable Nature Clothing and eco-friendly fashion, designed for every nature lover by Natura Nation.
MAKING A DIFFERENCE WITH EVERY PURCHASE

SUSTAINABILITY

Nature Clothing: Sustainable Style with a Purpose

At Natura Nation™, sustainability is more than a practice—it's a way of life. Rooted in our passion for nature and our commitment to a better world, we make every decision with the planet in mind. Through our high-quality nature clothing, from planting trees with every order to adopting a made-to-order model that minimizes waste, we’re dedicated to creating nature-inspired apparel that speaks to your love for the environment. Together with our community, we strive to inspire change and make a positive impact, one piece of clothing and one conscious choice at a time.

Image illustrating tree planting for a greener future, where every purchase of our Nature Clothing helps restore natural ecosystems.

Planting for the Future

3 Trees with Every Order

At Natura Nation™, every purchase has a purpose. For each order placed, we plant three trees through our trusted reforestation partners. This initiative not only helps combat climate change but also supports wildlife habitats and promotes biodiversity. By choosing our purposeful nature clothing, you're not just making a purchase—you're helping to restore and protect the planet for future generations.

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Empowering a Greener Future Together

Every purchase supports a shared mission to restore our planet and protect its natural wonders.

Image of vibrant elephants in the wildlife in natural habitats, emphasizing how purchases of our Nature Clothing and quality nature clothes empower conservation efforts and inspire every nature lover.

Giving Back

2% to Wildlife Conservation

We believe in making a meaningful impact beyond our products. That’s why we donate 2% of every sale to non-profit organizations dedicated to wildlife conservation and forestation. With every order of our nature clothes, you join a
community of dedicated nature lovers working together to preserve natural
habitats, protect endangered species, and promote sustainable practices worldwide. Together, we can make a difference and help build a healthier, more sustainable planet.

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Our Commitment to Sustainability

At Natura Nation™, sustainability is at the heart of everything we do. It’s important to our customers, our team, and, most importantly, our planet. We understand that the challenges in the fashion industry don't have quick fixes, but we're dedicated to making continuous improvements. Our goal is to reduce waste by embracing a print-to-order model, which is central to our zero-waste policy. Every step we take is a step toward a more sustainable future, reflected in our commitment to creating nature-inspired clothing that merges style with eco-conscious innovation.

Graphic showing our made-to-order process that minimizes waste, exemplifying the eco-friendly approach behind our Nature Clothing and high-quality nature clothes.

Made To Order: Reducing Waste

In support of global sustainability efforts, all orders are made on-demand rather than in bulk, reducing excess textile production and minimizing waste. Our print-to-order and embroidery processes generate less waste compared to traditional retail models.

Image of sustainable packaging made from recycled materials, reinforcing our promise of eco-friendly Nature Clothing and creative nature inspired clothing design.

Sustainable Packaging

We’ve begun using packaging made from post-consumer recycled plastics for all apparel orders shipped from our in-house facilities. We're now increasing the recycled content, with a goal of transitioning to 90%–100% post-consumer recycled (PCR) plastic packaging for all apparel products shipped from our North American facilities.

Image illustrating efficient, low-impact shipping methods that support sustainable Nature Clothing distribution, crafted for eco-conscious nature lovers.

Efficient, Low-Impact Shipping

We’ve partnered with fulfillment centers worldwide, including in Australia and Japan, to bring our products closer to our customers. Most orders are now delivered within the same country they’re fulfilled, reducing carbon emissions from shipping and supporting a more sustainable future.

Image showcasing environmentally conscious production techniques, underlining our dedication to sustainable Nature Clothing and advanced nature inspired clothing practices.

Environmentally Conscious Production

We utilize eco-friendly, CPSIA-compliant direct-to-garment (DTG) inks that are non-toxic and water-soluble, free from heavy metals, formaldehyde, and Alkylphenol Ethoxylates (APE). These inks are safe for both the environment and consumers. Our advanced printers are designed to consume less electricity and water compared to standard industry printers, delivering high-quality, soft-to-the-touch prints with minimal environmental impact.

Image showcasing our nature hoodies underlining our dedication to sustainable nature clothing and advanced nature-inspired clothing practices by Natura Nation.

Sustainable Quality and Product Innovation

We focus on high-quality, durable apparel that reduces waste and lasts longer. As we grow, we're exploring more eco-friendly options, adding items made from organic, recycled, or responsibly sourced materials to blend style with sustainability.